We create sustainable change by focusing on four major characteristics of Transformation:

  • SCALE- What parts of the organization are affected?
  • MAGNITUDE- (1)How far reaching are the transformation efforts and(2) What is the impact on status quo?
  • DURATION- What are the predictions for the longevity of this change’s positive impact?
  • STRATEGIC IMPORTANCE- How does this change support the strategic goals?

Organizations will realize the benefits of transformational change when all members understand, buy-in, play a role in transformation and support the outcomes.